Cats have always been family
Nikki arrived in 1986, two years after Brett. In Noah’s Ark style, we filled our family home with pet siblings who taught us unconditional love and responsibility.
Cats had a special place – they showed us how to be curious and playful (even with just a box!), that good snuggles and purrs fix anything, and sunny spots are worth enjoying.
When learning about our own nutrition, we started investigating cat food. We learnt that cats are obligate carnivores and how big industry has failed them. We’re now on a mission to give every cat access to a fresh, species-appropriate diet to live their best lives.
We’re putting cats first, as the hearts of our homes.
At KatKin we are putting cats first
Molly. Only-child cattitude.
Columbus. Lion of the jungle.
Kiki. Loves an elbow bed.
Hearts of our home
“Cats rule and dogs drool” – Sassy
At 9 and 7 years old, in 1993, we replayed Homeward Bound until the tape broke – Sassy had us memorised. It didn’t take long until we got our own “Sassie”. Sassie and a neighboured Tom gave us Jess and Toepads – tugging at parental heartstrings, they stayed too.
Over the years came Purdy, Gambit, Beluga, Olive and Kyla.
Fast forward to today, Nikki is cat-mum to Kiki & Columbus. Brett cat-dad to Molly. They light up our lives, and now with their relentless meows at KatKin feeding times, they’re our Chief Tasting Officers.
Meet Dr. Justin Shmalberg
We knew exceptional when we heard it. One phone call with Justin in March 2019 and we jumped on the next available flight to Gainesville, Florida. From here, Justin directs the largest academic integrative veterinary medicine program in the United States.
Justin is one of the world's leading veterinary nutritionists, with experience and training easily evidenced in his furmidable string of qualifications. At KatKin, Justin undertakes all recipe formulation and advises on cat nutrition as Chief Veterinary Officer.
In the US, Justin shares his home with three previously wayward cats – two black cats and another pretending to be a Bengal, both in appearance and in temperament. As a passionate advocate for fresh diets for cats, Justin has been feeding cooked fresh diets since they were kittens.
To create the food we wanted, we have to make it ourselves!
Beef Recipe (v2 – retired). 5 June 2019.
Nikki at the end of a 9-hour shift. 14 May 2019
Moving into our own kitchen. 15 November 2019.
Creating the world’s best food for cats.
To create the food we wanted, we realised we’d have to make it ourselves!
Over 8 months, working with Justin, we created 7 delicious recipes that 96% of cats love! We found suppliers who share our enthusiasm to feed cats properly, we cooked weekly, and we delivered on foot to 100 KatKin Club cats in Islington.
We’re excited to bring the first fresh cooked cat food to Europe! Today we run our own professional kitchen in London, that is fit-for-humans, and deliver across the UK. Our KatKin Club is fast expanding and we’re growing our cat-crazy team in London, to get more fresh cooked food to more cats – for healthier and happier cats!